May 2025

New Features

Pin Featured Videos

Site Admins and Founders can now pin video posts to the homepage’s “Pinned Posts” section. Pinned content is only shown on the brand where the action was taken.

Personality Type Badges

Users who complete the Myers-Briggs personality quiz on a supported niche site will receive a corresponding badge on their profile.

VIP & VIP+ Audience Targeting for Ads

Advertising tools now support segmentation by membership tier, allowing campaigns to specifically target VIP or VIP+ members.

Revenue Reporting Filters

Partner revenue reports now include filters that allow data to be broken down by Membership and Super Match revenue.

VIP+ Add-On Subscription

VIP members can now upgrade to VIP+ through a separate £1 weekly subscription that can be cancelled independently.

‘More Like This’ for Photo Posts

Second phase of the 'More Like This' feature introduces visually similar photo suggestions within photo posts.

‘More Like This’ for Text Posts

Introduces content vectorisation to display similar posts based on written content. This is the first stage, with image post support coming next.

Niche Performance Report Filters

Performance reporting now includes product filters to break down VIP and Super Match revenue.

Improvements

Updated Like Count Accuracy

The ‘Who Likes Me’ section now excludes likes from profiles with a rating of 2 or lower, ensuring displayed numbers match visible profiles.

Expired Message Email Flow

Improved upgrade action design for user flow when a user clicks an expired message from an email.

Likes Area Upgrade Prompt Layout

The upgrade prompt within the Likes tab is now fixed to the bottom of the screen for consistent visibility.

KYC Due Date Display

Removes due dates from KYC/SBA error messages in BI campaign reports.

VIP+ Tab Deep Link

Adds a relative link to the VIP+ tab from the payment page.