Announcements

  1. Chat Room Improvements

    Improvements
    2

    Chat Room Improvements

    We’ve improved public chat rooms with clearer community guidelines on entry, a cleaner and less intrusive tips system, better visibility of VIP, VIP+ and Verified members, richer reactions and media viewing for all members, and enhanced admin tools to make chat participation safer, clearer, and more engaging.

    Martyn Padden
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  2. Enhanced Super Match Prompts

    Improvements
    1

    Enhanced Super Match Sent Page & Animation

    Enhancements to the animation displayed when sending a Super Match to another member.

    Martyn Padden
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    0

  3. VIP & VIP+ Payment Confirmation Update

    New Features
    1

    VIP+ Subscription Upsell & Confirmation Update

    We’re updating the VIP payment confirmation screen to include an option to upgrade to the VIP+ add-on subscription. This gives new VIPs the chance to access even more benefits right away. If a user chooses to upgrade and the payment is successful, they’ll see a new, premium confirmation screen to celebrate their top-tier status. This upgraded confirmation screen will be used for all VIP+ and future add-on purchases, offering a consistent and elevated experience.

    Martyn Padden
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  4. Founder Tools & Controls

    New Features
    1

    Founder Tools & Controls

    Summary of Changes Better highlight founder profiles Provide founders with a new area accessible via the main navigation which provides dedicated feeds for profiles and content from members that have signed up to the respective brand Allow founders to sort and filter and take action on all profiles on onboarded to their brand Allow founders to sort and filter and take action on all content added by users that have been on onboarded to their brand Allow founders to easily add members to group chats Allow founders to easily invite members to events

    Martyn Padden
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  5. Improved Super Match Purchase User Journey

    Improvements
    1

    Improved Super Match Purchase User Journey

    Removal of unnecessary steps when user either has zero super matches and attempts to send and when they click the Super Match tile of the navigation menu. Users will now be immediately presented with package options rather than explanatory text.

    Martyn Padden
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  6. Casual Platform - Explicit Media Access Controls

    New Features
    1

    Casual Platform - Explicit Media Access Controls

    We’re testing a new approach on the Casual platform (Excite and Affinity are not affected). Explicit media will no longer appear directly in feeds, search, or profiles. Instead, users can request access, and the content will be delivered via private 1-to-1 messages. While this adds an extra step, it creates a more personal experience and leverages our most popular upgrade channel. The aim is to understand whether this shift encourages more users to upgrade to view adult media.

    Martyn Padden
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  7. Likes & Matches Improvements

    Improvements
    1

    Enhancing the Likes & Matches area with modern UI/UX and new monetisation features to boost engagement and revenue.

    We’re actively redesigning the Likes & Matches section to deliver a more intuitive, engaging, and commercially effective experience. Updates include a refreshed interface, enriched profile previews with badges and activity indicators, improved navigation, and a more interactive profile view. To support revenue growth, we’re introducing targeted VIP+ subscription banners and dedicated Super Match buttons and prompts throughout the section. These changes are based on user feedback and are aimed at increasing both satisfaction and conversion.

    Martyn Padden
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  8. Promoting VIP+ Add-on in VIP Welcome Email

    New Features
    1

    Promoting VIP+ Add-on in VIP Welcome Email

    We’ve updated the VIP Welcome email to highlight the VIP+ add-on, giving new VIP members a clear path to enhance their experience. This separate subscription is designed to boost revenue and increase transactions, supporting stronger VAMP ratios.

    Martyn Padden
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  9. Improvements to Spaces Area Event Post's

    Improvements
    1

    Spaces & Events Post Enhancements

    We’re enhancing the Spaces experience to make it easier to explore, create, and engage with different post types. • A new horizontal navigation bar will be added to the Spaces homepage, allowing users to quickly browse by post type (e.g. Meetups & Events). • Founders creating posts will gain new tools, including options to pin posts and send email updates to their subscribers. • UI updates include repositioned labels and a refreshed “Going” RSVP feature for event posts, including profile lists of attendees. These changes aim to streamline posting, boost discoverability, and increase engagement with Space content.

    Martyn Padden
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  10. New In-App Voucher Banner

    New Features
    1

    New Message Preview Banner

    As a user, if I am logged into the platform and not in the inbox or a message thread, upon receiving a new message from a member I should be presented with a preview of the message and sender in the form of a new message banner.

    Martyn Padden
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    0